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Smirnoff Mixed Drinks

For the Cranberry-Lime commercial, the client initially wanted something "spectacular." They asked for a world that is chaotic and fantastical.

Lauren and I strived to come up with a number of concept combinations that could co-exist to create a world that is unexpected, crazy, and something that is ultimately fun to look at.

In the end the client went with a more subdued direction. I included these frames anyway because I like them.

Client / Smirnoff
Director / Lauren Hartstone.
Design / Lindsey Mayer-Beug.

Created at Imaginary Forces.

Concept Illustrations: Cranberry Lime

Concept Illustrations: Blueberry Lemon


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